| Organic Share of Voice The percentage of all searches for this keyword that sent traffic to this website Outperform the Competition Benchmark and track your performance relative to your competitors | A relative level of audience overlap between this site and similar sites |
|---|---|
| A site with a higher score shows higher audience overlap than a site with lower score | Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience |
Search Popularity An estimate of how frequently this keyword is searched across all search engines.
19| The competitors list can be found next to the search input field above | The score ranges from 1 least popular to 100 most popular |
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| A site with a higher score shows higher audience overlap than a site with lower score | The competitors list can be found next to the search input field above |
The score ranges from 1 least popular to 100 most popular.
| The score ranges from 1 least competition to 100 most competition | If competitors are gaining traffic from the keyword, this may be a good investment opportunity |
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| Find, Reach, and Convert Your Audience Get free, customized ideas to outsmart competitors and take your search marketing results to the next level with Alexa's Site Overview tool | Drive More Traffic Improve results from search and content marketing |
Buyer Keywords These keywords include certain phrases commonly associated with purchases.
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