|It is marketed in Brazil, Pakistan, China, Bangladesh, and South Africa, and sells soap bars in India, Pakistan, Brazil, Saudi Arabia, Bangladesh, Thailand, and Vietnam||Lux soap is still sold as a beauty product in Africa today|
|The advertising shifted in the 1950s emphasizing intelligence rather than beauty||2017 to present [ ] In Indonesia, Lux used Maudy Ayunda as a spokesmodel|
The brand also moved forward with launching LUX in the Middle East.19
|It received 414 endorsements in return, leading them to claim that 9 out of 10 stars in Hollywood use Lux Soap||Once Lux Soap began its national campaign in 1926, it was also advertised for men and children|
|If you have any query or suggestion about the quality of the auto-translation, please email us at email address||In the 1940s Lever Brothers began mass advertising for Lux, introducing their product as a soap associated with glamour and intelligence, and began using existing advertisements of international celebrities endorsing their products|
In 1931, Lux launched a I am over 31 campaign, which focused on older stars.